What's in a name? Words and word choice are importa [...]
Technology may become even more critical to make the venerable C-Store a true convenience and a destination as their core revenue component undergoes dramatic change
For all of its programmatic superiority, the online world still suffers from critical challenges: ad blockers on the front end and click fraud on the back end. The digital signage world, for all its lack of standards, will never have to deal with ad blockers, but we sure as hell have to deal with credibility on the back end.