Execution Over Content: Choose Your King Wisely
I have fun on Twitter from time to time with a couple o [...]
Should We Adjust What We Measure?
Prior to the explosion of smartphone usage, makeup appl [...]
What Is Old Can Become New Again
This week, Dave Haynes over at Sixteen:Nine has uncover [...]
Is a Marketing Mix The Next Thing In Retail?
The headline of a recent posting on Sixteen:Nine caught [...]
Digital Strategy on Decaf
About a year ago, I wrote a post about the opportunity [...]
CBS Outernet: Just Sayin’…
Back in the day, when CBS grossly overpaid for SignStor [...]
DOOH at Retail: There’s No “Next” Without a Solid “Now”
Last week, MediaPost hosted its annual DOOH Forum and A [...]
Objects and Co-Op: What’s Old Becomes New Again
A couple of weeks ago, I was reaching for a way to demo [...]