Broad Thinking. Narrowcasting.
In: Digital Media Technology|Digital Signage Industry|OOH Advertising|Uncategorized
26 Aug 2010A couple of related posts caught my eye this week. Network operator Raji Kaira penned (I suppose no one really “pens” anymore, but it is still sounds good) a guest column on Sixteen:Nine lamenting the impact of dead screens on the perception of his agency friends. The ad buyers told him that seeing dead screens [...]